Our interviewers are Marketing, Psychology or Social Sciences professionals with appropriate experience in various markets.

Their qualifications and experience enable them to work with an active listening, detecting inconsistencies, repetitions, non-verbal reactions (gestures, etc.). Thus, the responses of the interviewees are taken in all its connotations and meanings (manifest and hidden), while respecting their richness. Facing the emergence of unexpected responses, they have the ability to properly re-ask the interviewees.

They know how to deepen the speech, using all the possibilities of the qualitative approach for exploration.