 In a market where brands are struggling to differentiate themselves, the customer may acquire a key role as a major vector of image building and, above all, loyalty.
TARGET |
- All sorts of people in contact with customers.
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OBJECTIVES |
- To make the attendants not only nice, but also make them develop behaviors previously studied, understood, internalized, that will become a reflex act in certain situations.
- To train attendants to recognize the different customer profiles they'll have to deal with, knowing what kind of approach awaits each of them.
- To know what profile of attendant he/she belongs to, taking advantage of his/her personality and learning how to counteract the difficulties it has with each customer profile
- To help the company develop processes and practices that enable their employees to implement learned behaviors.
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| IMPLEMENTATION |
This program can fit the needs of each client:
- Preparation based on immersion in the situation of the product and the desired positioning.
- Integration of the areas of Marketing and HR.
- Assessment of the adequacy of current methods of care.
- Performing of 2-day theoretical and practical seminars specifically adapted to the company and the types of customers and attendants.
- A trainer for each 15 attendants to allow practice.
- Possibility of "training the trainers"
- Follow up of the results
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Our programs are:
- Pragmatic / focused on real problems
- Based on practical experience and a friendly atmosphere.
- Applied immediately.
- Built to motivate participation.
Our programs are NOT:
- Heavy / theoretical / boring
- During the seminars, we report our experiences and ask the participants to tell theirs, so as to generate an active participation and strengthen the ideas and techniques learned.
- The seminars are adapted to the level of each group and the pace of work allows all participants to obtain the same result.
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